So your friendly marketing executive calls to say he needs a Vanity URL for a page on your AEM hosted site. And you cringe. How do you get this done right without getting penalized by Search Engines? Should you do this at the Load Balancer level? Within AEM Dispatcher configurations? within AEM Publish instance? What about horizontal replication of these configurations? And oh, who’s going to maintain this? It’s not like your Dev Ops team is necessarily twiddling their thumbs waiting for work.
This post will address a few different ways to accomplish Vanity URLs within an Adobe AEM implementation and discuss some pros and cons.