• SCV, Customer Centricity, Campaigns

What it does

This step-by-step EZ Pack, provides you a reference model to implement a comprehensive Single Customer View solution leveraging Adobe Marketing suite of products. This Pack includes a best practices based implementation model for AEM, Adobe Campaign, Audience Manager, Analytics and Target.

Why you need it

Reduces complexity in implementing a Single Customer View for your customers. Easily track customer behavior across multiple channels including web, mobile and in-store using Adobe's Experience Cloud products. This easy to follow package of artifacts brings learnings from various real-life multi-million dollar implementations into a condensed solution. Product features include:

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Did you know that only 20% of marketers have in fact achieved an actionable SCV? - Survey by Adobe and E-Consultancy